Texas Brigade Armory Primary Mark
Texas Brigade Armory Secondary

Texas Brigade Armory

Challenge

Texas Brigade Armory (TBA) is a custom gunsmithing company located in Mingus, Texas. With TBA servicing a wide variety of rifle models, its brand identity needed to implement a design approach that was broad enough to represent each rifle type.

Solution

The scope and crosshair were selected as the central icon. In addition to their relation among each rifle type, it also reinforced the company's primary principle of precise craftsmanship.