Fort Wayne Freedom Primary Mark
Fort Wayne Freedom Helmet Mark
Fort Wayne Freedom Secondary
Fort Wayne Freedom Wordmark

Fort Wayne Freedom

Challenge

In 2008, Fort Wayne, Indiana, was awarded a CIFL expansion team. Despite record attendance numbers as well as success on the field, the city's only other football franchise, the Ft. Wayne Freedom of the NIFL, had folded three years prior.

Solution

Intended to rejuvenate fans and maximize the impact of the new team, the 'Freedom' nickname was restored. The new marks were inspired by Revolutionary War-period typography and the city's iconic courthouse.