CPL Petitt Cup Playoffs 2014 Primary Mark
CPL Petitt Cup Playoffs 2014 Division Series
CPL Petitt Cup Playoffs 2014 Champ. Series
CPL Petitt Cup Playoffs 2014 Champ. Mark
CPL Petitt Cup Playoffs 2014 Wordmark 1
CPL Petitt Cup Playoffs 2014 Wordmark 2
CPL Petitt Cup Playoffs 2014 Wordmark 3
CPL Petitt Cup Playoffs 2014 Wordmark 4

CPL Petitt Cup Playoffs 2014

Challenge

Key goals were to elevate the postseason brand of the Coastal Plain League by designing a consistent family of visual assets to position the CPL as an elite summer collegiate baseball league nationally.

Solution

A comprehensive suite of marks was developed to address each Petitt Cup playoff round as well as subsequent champions. All logos in the system feature the Petitt Cup trophy icon, and a metallic treatment was applied to every corresponding wordmark to mimic the cup's texture.