Campbell Gore Center Primary Mark

Campbell Gore Center

Challenge

The Gore Center was founded in 2008 to challenge students and faculty at Campbell University to accept their calling to servant leadership through recognition, support, and encouragement. As such, the new program required a mark of prestige and honor.

Solution

The final identity was intended to share design sensibilities from the existing academic seal. The distinctive cross of CU's Divinity School reinforces the center's Christian mission as well as its connection to the university.